Starting a new project with outsourced agencies or freelancers can be a lot like hiring a new employee. Making that commitment to research and seek out the right resource for your company means knowing that you’ll be spending a lot of time on the web and on the phone, and maybe not doing those day-to-day things that feel so productive.
But you know that it’s for the best, and will be worth it in the end if you put in the work now, during your discovery process. All of your effort is focused on one idea: "How can I get the best work at the best price?"
And if you know you want a new logo – and maybe even a nice brand style guide, too – you need to hire the right people that you can trust with your brand's visual identity.
But what do you need to ask potential designers to see if they're the right fit for your project?Read More