What Inspired This Episode?
We've talked about websites before on this podcast - how your website isn't about you, and how it can be a bit of a balancing act to get the content creation and design processes just right for a website project. However, even though most people have at least a vague understanding that a lot of work goes into a website, there is one question we get from clients, prospects and others on an almost daily basis:
"Why do websites cost so much?"
In order to answer that question, first you need to understand that some people don't understand the effort that goes into a website project. And then there are those who, quite frankly, want a champagne website on a water budget - and that just isn't happening.
The reality is that what drives the cost of a website up or down will depend on the project itself. But as a rule of thumb, you can expect to get out of a website design or redesign project what you put into it - from both a time and money perspective.
That said, we know, "Well, it depends," is a completely obnoxious answer. So in this episode, we get brutally honest about our processes, the hard numbers and what really goes the pricing of a website. (Spoiler alert: As my modest two-bedroom apartment can attest, those larger price tags are certainly not designed to pad my own wallet.)