Success When Aligned With Your
Promotional Distributor 

Last year was a good year for Quintain Marketing. Our orders were up and so was our revenue and profitability. I felt good about what we accomplished, but it wasn’t until I was speaking with a key client this week while scheduling our 2014 marketing planning meeting that I realized the real value of our work. As we were discussing who should attend the meeting and the agenda, she told me they had surpassed their 2013 leasing goal by 15% (they are a commercial real estate company). Just as I was congratulating her on her success, she thanked me for the part Quintain played in making it happen. The promotional marketing projects we worked on were the most successful in her territory and have been shared with her counterparts in other geographic markets as campaigns to copy and adapt. She continued explaining that our creative brainstorming sessions gave her many of the ideas she presented to the leasing brokers and property owners. But the ideas were just the beginning. Her confidence in our execution has also allowed her to turn her attention to other responsibilities that otherwise might not get the attention they deserve (if you share this frustration, try our Worry-Free Promo Order Form).

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The thought of a trip to Florida in February or San Francisco in August sounds fantastic. That is, until you hear that the purpose of the trip is to attend a tradeshow. Let’s face it, most of us get little personal time or pleasure from the host city of a tradeshow. How many times have you said, “All conference rooms / convention centers are the same. I wish I didn’t have to get on a plane to attend…”?  In fact, a recent trade show industry report found 45% of attendees visit only one exhibition per year.

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